Hurley joins Oconto County Commission on Aging

Tricia Hurley has joined the Oconto County Commission on Aging Inc. as the new executive director. Hurley replaces long-time director Frank Schersing.

In this capacity, Hurley is responsible for the administration of all programs, services and funding in compliance with the federal Older Americans Act. She directs policy and procedures and oversees direct service responsibilities to numerous individuals throughout the county while overseeing a staff of 17 in six locations.

Hurley has a background in marketing and communications and was most recently employed with Adams Publishing Group in Marinette as the advertising, sales and marketing manager for the EagleHerald and Antigo Daily Journal newspapers. She also served as the director of marketing and communications for UW-Marinette, sales and marketing director for Farmers & Merchants Bank & Trust, and worked for many years in the marketing department of the former Aerial Company.

In addition to her employment, Hurley has also served on numerous boards and committees throughout her career — including the Peshtigo Chamber of Commerce board of directors, the UW-Marinette Foundation Marketing Committee and the Peshtigo Elementary PTSO. She was an adviser for the Marinette Menominee Area Chamber of Commerce’s Mini Business World as well as a past member of the Marinette Community Action Group.

She is also a graduate of the Marinette Menominee Area Chamber of Commerce Leadership Academy and has a bachelor’s degree in advertising and public relations from the University of Wisconsin-Oshkosh.

“We are extremely happy with the hiring of Tricia Hurley,” said Karl Ballestad, board president for the commission on aging. “Tricia possesses the leadership skills that not only will continue the programs we are currently providing, but she has many ideas that we can implement in the future. The board of directors for the commission on aging are looking forward to working with Tricia in the future.”